Pranarōm commits to Pink October

Committed to advancing research and bringing about positive change in health, Pranarōm wishes to intensify its positive impact and solidarity by actively mobilizing our teams around a cause that is particularly close to our hearts:

Supporting women with cancer by helping them to better live with their illness through the complementarity of natural therapies.

Our commitment is based on three areas: support for cancer-fighting associations, our initiatives to advance research and patient care, and raising awareness among our teams.

Pranarōm supports the Rose Up association

Throughout the month of October, the three brands of the Inula group (Pranarôm, HerbalGem and Biofloral) have committed to donating €1 for every product purchased on their site to support the actions of Rose Up.

Founded in 2011, RoseUp is a patient association that is both combative and caring and aims to give women the keys to remain active participants in their life and care journey from the moment they are diagnosed with the disease, during and after treatment.

The association's first production, Rose Magazine is a committed, positive media outlet designed by professionals. It is aimed at women facing any type of cancer as well as women in their own right: citizens, professionals, partners, and mothers. A unique women's magazine in the world, with a print run of 180,000 copies and distributed in major cancer centers and departments.

The association also offers welcoming spaces through the RoseUp Houses in Paris and Bordeaux, as well as an online platform launched in 2022, allowing women to access personalized support services and free workshops.

Our commitment to research and patient care

Facilitating the use of essential oils by caregivers and health professionals

In recent years, clinical aromatherapy has gained recognition for its role in managing anxiety and fatigue in cancer patients, as well as in supporting informal caregivers.

Dozens of caregivers and healthcare professionals turn to our teams of scientists to improve the well-being of their patients and integrate the use of essential oils into an integrative approach to care.

Specific training is provided to support pharmacies specializing in oncology. Last year, we organized an exclusive training webinar on the theme "Naturally Supporting Patients," during which more than 450 healthcare professionals tuned in live.

Sharing our expertise Our scientific experts work with hospital care teams to develop support protocols in an integrative approach to patient care.

Pranarôm also takes part in research projects with hospitals and universities on the use of essential oils to improve the quality of life of patients.

As an expert in aromatherapy, Pranarôm also participated in the First Congress of the French Society of Integrative Oncology as well as the Congress on the place of integrative medicine in oncology organized by the Montpellier Cancer Institute. A notable presence in the medical community that demonstrates the growing interest of health professionals.

Supporting patients

In early 2025, we participated in Think Pink's Pink Power Connect Days, unique gatherings for listening, sharing, and recharging our batteries organized across Belgium. On this occasion, we offered a DIY workshop to introduce participants to the benefits of essential oils during the cancer journey.

In total, we co-organized four DIY workshops, bringing together 32 women affected by the disease. These moments allowed each of them to learn how to use essential oils and appreciate their benefits, in a warm setting conducive to sharing and well-being.

Mobilizing our teams: prevention and awareness

For the past three years, our teams have been participating in charity runs in France, Belgium, and Spain. In 2024, more than 100 colleagues rallied around a common goal: to show our support for the fight against cancer.

We also organize awareness-raising sessions in the form of exchange workshops or information sharing on the importance of prevention and self-examination.

Every day, 520 women are diagnosed with cancer. Together, let's make Pink October a moment of collective commitment and support. Let's give women the support they need to fight the disease.